Business writing case studies

PDF version of this article While case study writing may seem easy at first glance, developing an effective case study also called a success story is an art.

Business writing case studies

Printable PDF Guidelines for Writing a Case Study Analysis A case study analysis requires you to investigate a business problem, examine the alternative solutions, and propose the most effective solution using supporting evidence.

To see an annotated sample of a Case Study Analysis, click here. Preparing the Case Before you begin writing, follow these guidelines to help you prepare and understand the case study: Read and examine the case thoroughly Take notes, highlight relevant facts, underline key problems.

Focus your analysis Identify two to five key problems Why do they exist? How do they impact the organization?

Business case studies | The University of Auckland - Libraries and Learning Services

Who is responsible for them? Uncover possible solutions Review course readings, discussions, outside research, your experience. Select the best solution Consider strong supporting evidence, pros, and cons: Drafting the Case Once you have gathered the necessary information, a draft of your analysis should include these sections: Introduction Identify the key problems and issues in the case study.

Formulate and include a thesis statement, summarizing the outcome of your analysis in 1—2 sentences. Background Set the scene: Demonstrate that you have researched the problems in this case study.

Proposed Solution Provide one specific and realistic solution Explain why this solution was chosen Support this solution with solid evidence Concepts from class text readings, discussions, lectures Outside research.Welcome to Ivey Publishing.

Search thousands of business cases, technical notes, and articles by author, title, or theme.

business writing case studies

Yesterday Matthew Stibbe at Bad Language wrote brilliantly about what is wrong in corporate case studies. If you are in corporate communications, read his ideas here.

Stibbe covers the symptoms, diagnosis, and treatment of case studies, also known as . writing case studies and provide two examples. If you have any Airbnb experience please touch on that as to come up with your own material.

, I'm looking for an experienced creative/writer/marketer to create three business case studies -4 page case studies. About you: You've created b2b sales and/or marketing case studies before. The business case is developed during the early stages of a project; skipping or racing through the stages described in "How to Write a Business Case: 4 Steps to a Perfect Business Case .

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Guidelines for Writing a Case Study Analysis. A case study analysis requires you to investigate a business problem, examine the alternative solutions, and propose the most effective solution using supporting evidence. Customized Writing Course Case Studies Hurley Write, Inc., a certified women-owned business, has been teaching customized writing courses for more than 25 years.

These case studies highlight the unique business writing solutions Hurley Write provides.

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